65,000 Watch Base-Plates Create A Magical Installation In Tokyo

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aae4aca88be450715c2dac556f3f8ac3Light-is-Time-by-Tsuypshi-Tane-from-DGT-for-Citizen-at-Milan-Design-Week-3DGT_art-IT11_06-1050x1316stand_m6_hstand_m5_hLight-is-Time-Tsuyoshi-Tane-CITIZEN-rabbit38-21040419-8Light-is-Time-by-Tsuypshi-Tane-from-DGT-for-Citizen-at-Milan-Design-Week-6stand_m2_hLight-is-Time-by-Tsuypshi-Tane-from-DGT-for-Citizen-at-Milan-Design-Week-5img_81949_1MTQzODMzMjc1Ny0zNjc1ODk1MTUwLTIxMzA1LTk=tumblr_nygb1a5vwQ1rcekf9o1_128015803130825_2d0dc2289a_b130609_frozen_time_01__rb235f3ee60e3474d8f23fa26f42ddb70Tsuyoshi-Tane-from-DGT-Architects-for-Citizen-Light-is-time-Spiral-Building-di-Aoyama-Tokyo-2014-2citizen-golden-watch-plate-instalation-265,000 Watch Base-Plates Create A Magical Installation In Tokyo

LIGHT is TIME at Triennale di Milano, during the period of Milan Design Week. by Tsuyoshi Tane

For more info: citizenwatch-global.com

Renowned Japanese watch manufacturer CITIZEN recently unveiled a stunning installation called LIGHT is TIME at Milan Design Week. Displayed in the Triennale di Milano exhibition hall, the spectacular installation consists of 80,000 main plates (the structural bases of watches) suspended from 4,200 metal threads hooked to the ceiling. The result is a truly one-of-a-kind experience for viewers, who are enveloped in a cloud of refracting light, time frozen around them like thousands of golden rain drops.

The installation, which was designed by Tsuyoshi Tane (of DGT Architects) and CITIZEN’s in-house design team, also features a pocket watch from the 1920s as well as the latest CITIZEN watch model. Through this exhibition, CITIZEN celebrates its origins and promotes brand awareness. LIGHT…

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